Privacy Policy

This Privacy Policy describes how Piada ("we," "us," or "our") collects, uses, discloses, and protects your personal information when you visit our website at piadafood.click, place orders, interact with our digital services, or otherwise engage with our food business. We are committed to protecting your privacy and handling your personal data with transparency, integrity, and in full compliance with applicable United States federal and state privacy laws, including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), the Federal Trade Commission Act (FTC Act), and other relevant regulations.

Please read this Privacy Policy carefully. By using our website or services, you acknowledge that you have read and understood the practices described herein. If you do not agree with any part of this policy, please discontinue use of our website and services immediately.

1. About Us

Piada is a food business operating in the United States. We offer food products and services through our online platform at piadafood.click. Our contact information is as follows:

For any questions, concerns, or requests related to this Privacy Policy or your personal data, please do not hesitate to reach out to us using the contact details above.

2. Scope of This Privacy Policy

This Privacy Policy applies to all personal information collected by Piada through:

• Our website located at piadafood.click
• Online ordering systems and food delivery platforms we operate or integrate with
• Email, telephone, or written communications with our team
• Loyalty programs, promotions, contests, or surveys we conduct
• Social media pages or accounts managed by Piada
• Any other digital or physical touchpoints where we collect personal information

This policy does not apply to third-party websites, applications, or services linked from our website. We encourage you to review the privacy policies of any third-party platforms you visit.

3. Information We Collect

We collect various categories of personal information depending on how you interact with us. The types of information we collect include, but are not limited to:

3.1 Personal Identification Information

When you register an account, place an order, or contact us, we may collect:

• Full name
• Email address
• Phone number
• Billing and shipping address
• Date of birth (where required for age verification)
• Username and password (encrypted)
• Profile picture (if voluntarily provided)

3.2 Order and Transaction Information

When you place food orders or make purchases through our platform, we collect:

• Order history and details (items ordered, quantities, special instructions)
• Payment information (credit/debit card details, processed securely through third-party payment processors — we do not store full card numbers)
• Delivery address and delivery preferences
• Purchase amounts, discounts applied, and transaction IDs
• Loyalty points, reward redemptions, and promotional use history

3.3 Usage Data and Technical Information

When you browse or use our website, we automatically collect certain technical information, including:

• Internet Protocol (IP) address
• Browser type and version
• Operating system and device type
• Pages visited, time spent on each page, and navigation paths
• Referring URL (the site you came from before visiting ours)
• Time and date of your visit
• Clickstream data and interaction logs
• Search queries entered on our website

3.4 Device Information

We may collect information about the devices you use to access our services, including:

• Device identifiers and unique device IDs
• Mobile network information
• Hardware model and firmware version
• Location data (with your explicit consent, for delivery or location-based services)
• App usage statistics (if you use our mobile application)

3.5 Cookie and Tracking Data

We use cookies, web beacons, pixels, and similar tracking technologies to collect data about your browsing behavior, preferences, and interactions with our website. For more details, please refer to Section 9 of this policy, which is dedicated to cookie usage.

3.6 Communications and User-Generated Content

We may collect information you voluntarily provide when you:

• Send us emails or contact us through online forms
• Submit reviews, ratings, or feedback about our food or services
• Participate in surveys, contests, or promotional campaigns
• Post comments or interact with us on social media
• Subscribe to our newsletter or marketing communications

3.7 Information from Third Parties

We may receive information about you from third-party sources, including:

• Food delivery platforms or aggregators that refer orders to us
• Payment processors and fraud prevention services
• Social media platforms (if you connect your social account or log in via social media)
• Analytics and marketing partners
• Publicly available sources where permitted by law

4. How We Use Your Personal Information

We use the personal information we collect for a variety of business purposes. All uses are carried out in accordance with applicable laws, including the FTC Act's requirements for fair and non-deceptive data practices. Specifically, we use your information to:

4.1 Service Provision and Order Fulfillment

• Process and fulfill your food orders and transactions
• Coordinate delivery, pickup, or dine-in services
• Manage your account and maintain account security
• Send order confirmations, receipts, and status updates
• Handle returns, refunds, and customer service inquiries
• Administer loyalty programs and reward redemptions

4.2 Communications

• Respond to your inquiries, complaints, or feedback
• Send you important notices about your account or orders
• Provide updates regarding changes to our menu, policies, or services
• Send promotional emails, special offers, or newsletters (with your consent where required)
• Conduct surveys to improve our food offerings and customer experience

4.3 Analytics and Service Improvement

• Analyze website traffic, usage patterns, and user behavior
• Understand which menu items are most popular and optimize our offerings
• Monitor and improve the performance, security, and functionality of our website
• Conduct internal research and develop new products or services
• Generate aggregate statistical reports (non-personally identifiable)

4.4 Marketing and Personalization

• Personalize your experience and show you relevant content or promotions
• Deliver targeted advertisements on our site or third-party platforms
• Measure the effectiveness of our marketing campaigns
• Run retargeting programs based on your browsing or purchase history

4.5 Legal and Compliance Purposes

• Comply with applicable federal, state, and local laws and regulations
• Respond to lawful requests from government authorities or law enforcement
• Enforce our Terms of Service and other legal agreements
• Prevent fraud, unauthorized access, and other illegal activities
• Protect the rights, property, or safety of Piada, our customers, or the public

5. Legal Basis for Processing Personal Information

As a United States-based business, we process your personal information based on the following legal grounds:

• Contractual Necessity: Processing is necessary to fulfill your orders and provide our food services.
• Legitimate Interests: We process data to improve our services, prevent fraud, and conduct analytics, where these interests are not overridden by your rights.
• Consent: Where required by law (e.g., for marketing emails or non-essential cookies), we obtain your prior consent.
• Legal Obligation: We may process your data to comply with applicable laws and regulations.

6. Sharing Your Personal Information with Third Parties

We do not sell your personal information for monetary compensation. However, we may share your information with certain third parties in the following circumstances:

6.1 Service Providers and Business Partners

We engage trusted third-party service providers to assist in operating our business, including:

• Payment processors (e.g., Stripe, Square, or similar) to securely handle transactions
• Delivery and logistics partners to fulfill food delivery orders
• Cloud hosting providers to store our website and customer data
• Email and marketing platforms to send communications and manage campaigns
• Analytics providers (e.g., Google Analytics) to analyze website traffic and usage
• Customer support tools to manage customer inquiries efficiently
• Fraud prevention and security services to protect against unauthorized activity

All service providers are required to use your personal information only for the purposes we specify and to maintain appropriate security measures. They are prohibited from using your data for their own independent purposes.

6.2 Legal Requirements and Law Enforcement

We may disclose your personal information if we believe, in good faith, that disclosure is necessary to:

• Comply with a legal obligation, court order, subpoena, or government request
• Enforce our Terms of Service or other agreements
• Investigate potential violations of our policies
• Protect the safety, rights, or property of Piada, our users, or others
• Respond to national security or public safety emergencies

6.3 Business Transfers

In the event of a merger, acquisition, sale of all or a portion of our assets, reorganization, or bankruptcy, your personal information may be transferred to the acquiring entity. We will notify you via email or a prominent notice on our website before your personal data is transferred and becomes subject to a different privacy policy.

6.4 With Your Consent

We may share your information with other third parties when you have provided your explicit consent to do so, such as when you choose to participate in a joint promotion or connect a third-party application to your Piada account.

6.5 Aggregate and De-Identified Data

We may share aggregated or de-identified information that cannot reasonably be used to identify you with partners, researchers, or the public for analytical or promotional purposes.

7. Data Security

We take the security of your personal information seriously and implement a range of technical, administrative, and physical safeguards to protect it from unauthorized access, use, alteration, disclosure, or destruction.

7.1 Technical Safeguards

• SSL/TLS encryption for all data transmitted between your browser and our website
• Encryption of sensitive data stored in our databases
• Firewalls, intrusion detection systems, and regular security audits
• Secure, tokenized payment processing — we never store full payment card numbers
• Multi-factor authentication for administrative access
• Regular software updates and vulnerability patching

7.2 Administrative Safeguards

• Role-based access controls limiting employee access to personal data on a need-to-know basis
• Employee training on data privacy and security best practices
• Confidentiality agreements with staff and contractors who handle personal data
• Documented data handling procedures and incident response plans

7.3 Limitation of Liability

While we strive to use commercially reasonable means to protect your personal information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security. In the event of a data breach that is likely to result in a risk to your rights or freedoms, we will notify affected users and relevant authorities as required by applicable law.

8. Your Privacy Rights

Depending on your state of residence and applicable law, you may have certain rights regarding your personal information. We honor these rights in accordance with the CCPA/CPRA for California residents and applicable laws for residents of other states.

8.1 Rights Available to All Users

• Right to Access: You have the right to request information about the personal data we hold about you, including the categories of data, the sources from which it was collected, the purposes for which it is used, and the third parties with whom it is shared.
• Right to Correction: You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.
• Right to Deletion: You have the right to request that we delete your personal information, subject to certain exceptions (e.g., where retention is required by law or necessary to complete a transaction).
• Right to Portability: You have the right to receive a copy of your personal information in a structured, commonly used, machine-readable format.
• Right to Opt-Out of Marketing: You may opt out of receiving promotional emails at any time by clicking the "unsubscribe" link in our emails or by contacting us directly.

8.2 Additional Rights for California Residents (CCPA/CPRA)

If you are a resident of California, you have the following additional rights under the CCPA as amended by the CPRA:

• Right to Know (Specific Pieces): You may request the specific pieces of personal information we have collected about you in the preceding 12 months.
• Right to Opt-Out of Sale or Sharing: You have the right to opt out of the "sale" or "sharing" of your personal information as defined under California law, including for cross-context behavioral advertising.
• Right to Limit Use of Sensitive Personal Information: You have the right to limit the use and disclosure of sensitive personal information (such as financial data or precise geolocation) to necessary purposes.
• Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA/CPRA rights. We will not deny you goods or services, charge different prices, or provide a lower quality of service because you exercised your rights.
• Right to Correct: You have the right to request correction of inaccurate personal information that we maintain about you.

To submit a privacy request, please contact us at [email protected] with the subject line "Privacy Rights Request." We will respond to your request within 45 days as required by California law. If we need additional time, we will notify you.

8.3 Authorized Agents

California residents may designate an authorized agent to submit privacy requests on their behalf. We may require proof of authorization before processing such requests. We may also require you to verify your identity directly with us, even when using an authorized agent.

8.4 Verification Process

To protect your privacy and security, we will verify your identity before fulfilling any privacy request. We may ask you to provide information that matches what we have on file, such as your email address, order number, or other identifying details. We will never ask for your password.

9. Cookie Policy

Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyze website performance, and deliver relevant content and advertisements. This section provides a brief overview; please refer to our dedicated Cookie Policy available on our website for full details.

9.1 Types of Cookies We Use

• Strictly Necessary Cookies: Essential for the website to function properly (e.g., maintaining your shopping cart or session). These cannot be disabled.
• Performance and Analytics Cookies: Help us understand how visitors use our website, allowing us to improve functionality and content (e.g., Google Analytics).
• Functionality Cookies: Remember your preferences such as language settings, location, and menu choices to personalize your experience.
• Targeting and Advertising Cookies: Used to deliver relevant advertisements and track the effectiveness of marketing campaigns. May be set by third-party advertising partners.

9.2 Managing Your Cookie Preferences

You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website. For California residents, you may also opt out of the use of cookies for cross-context behavioral advertising through our cookie preference center. Most browsers offer options to block, delete, or alert you about cookies. You can also opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

10. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, to comply with legal obligations, resolve disputes, and enforce our agreements. Our general retention periods are as follows:

After the applicable retention period expires, we will securely delete or anonymize your personal information. In some cases, we may retain certain data in an aggregated, de-identified format for statistical or research purposes.

11. Children's Privacy

Our website and services are intended for individuals who are 18 years of age or older. We do not knowingly collect, use, or disclose personal information from children under the age of 18. Our online ordering and account creation processes include age confirmation steps.

If we discover that we have inadvertently collected personal information from a person under 18 years of age, we will promptly delete such information from our records. If you are a parent or legal guardian and believe that your child has provided us with personal information without your consent, please contact us immediately at [email protected] and we will take immediate steps to remove such information.

We are committed to complying with the Children's Online Privacy Protection Act (COPPA) and will not knowingly engage in any data practices involving minors.

12. International Data Transfers

Piada is based in the United States, and your personal information is primarily collected, processed, and stored within the United States. If you are accessing our website from outside the United States, please be aware that your information will be transferred to, stored in, and processed in the United States, where data protection laws may differ from those in your country of residence.

In certain circumstances, we may use service providers or technology partners that are located outside the United States. Where such international transfers occur, we take appropriate steps to ensure that your personal information receives an adequate level of protection in accordance with applicable laws. These safeguards may include contractual arrangements, standard contractual clauses, or other recognized legal mechanisms.

By using our website and services, you acknowledge and consent to the transfer of your personal information to the United States and potentially to other countries as described in this policy.

13. Third-Party Links and Services

Our website may contain links to third-party websites, social media platforms, food delivery apps, or other external services. These third-party sites operate independently and have their own privacy policies, which we encourage you to review. We are not responsible for the privacy practices, content, or security of any third-party websites or services.

When you interact with social media plugins (such as Facebook Like buttons, Instagram embeds, or Twitter share buttons) on our website, those platforms may collect information about you in accordance with their own privacy policies. Your interactions with these features are governed by the respective third-party's privacy policy.

14. Do Not Track Signals

Some web browsers have a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activities tracked. Currently, there is no universally accepted standard for responding to DNT signals, and our website does not alter its data collection practices in response to DNT signals. We will continue to monitor developments in this area and update our practices accordingly.

California residents may also use the Global Privacy Control (GPC) signal to opt out of the sale or sharing of their personal information. We honor GPC signals where technically feasible and required by California law.

15. Marketing Communications and Opt-Out

With your consent where required, we may send you promotional emails, newsletters, special offers, and information about new menu items or events. You can opt out of receiving marketing communications at any time by:

• Clicking the "unsubscribe" link at the bottom of any promotional email
• Contacting us directly at [email protected] with the subject "Unsubscribe"
• Updating your communication preferences in your account settings

Please note that even if you opt out of marketing communications, we will continue to send you transactional or service-related messages (such as order confirmations or account security notices) as these are necessary for the provision of our services.

16. How to File a Complaint

If you have concerns about how we handle your personal information and are not satisfied with our response, you have the right to lodge a complaint with the appropriate regulatory authority.

16.1 Complaints to the Federal Trade Commission (FTC)

The Federal Trade Commission (FTC) is the primary federal consumer protection agency in the United States. If you believe your privacy rights have been violated, you may file a complaint with the FTC:

• Website: www.ftc.gov/complaint
• Phone: 1-877-FTC-HELP (1-877-382-4357)
• Address: Federal Trade Commission, 600 Pennsylvania Avenue NW, Washington, DC 20580

16.2 Complaints for California Residents

California residents who believe their rights under the CCPA/CPRA have been violated may file a complaint with the California Privacy Protection Agency (CPPA):

• Website: cppa.ca.gov
• Email: [email protected]
• Address: California Privacy Protection Agency, 2101 Arena Blvd, Sacramento, CA 95834

You also have the right to pursue private legal action against us for certain violations of the CCPA/CPRA as outlined in California Civil Code Section 1798.150.

16.3 Other State Residents

Residents of other states with applicable privacy laws (such as Virginia, Colorado, Connecticut, Utah, Texas, or Florida) may have the right to appeal our decisions regarding your privacy rights and to lodge complaints with their respective state attorneys general or privacy authorities. Please contact your state's attorney general office for guidance on available remedies.

17. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time to reflect changes in our data practices, legal requirements, or business operations. When we make material changes to this policy, we will:

• Post the updated policy on our website at piadafood.click with a revised "Last Updated" date
• Notify registered users via email (where we have your email address on file)
• Display a prominent notice on our website homepage for a reasonable period

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of our website and services after any changes become effective constitutes your acceptance of the revised policy.

18. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact our privacy team using the information below. We are committed to addressing your concerns promptly and transparently.

We value your trust and are committed to being a responsible steward of your personal information. Thank you for choosing Piada.

Piada Privacy Policy — Effective Date: June 12, 2026. This document was prepared in compliance with applicable United States federal and state privacy laws, including the FTC Act, CCPA/CPRA, and COPPA. This policy is subject to change; please check piadafood.click for the most current version.